Arthur Carmazzi to open HR Tech MENA 2026 in Dubai
QnA International has unveiled the speaker lineup for the 12th Annual HR Tech MENA Summit, set for Sept. 9-10, 2026, in Dubai. The event will focus on moving AI in HR from hype to practical, human-centered execution as agentic AI reshapes work across the region.
Why it matters: - HR leaders in the Middle East and North Africa are being pushed to turn AI from a discussion point into a measurable workplace tool. - The summit puts culture, leadership and human-centered execution at the center of the region’s AI and HR agenda. - The event comes as agentic AI begins to change how organizations manage work, people and decision-making.
What happened: - QnA International announced the full speaker and participant lineup for the 12th Annual HR Tech MENA Summit 2026. - The summit will take place on Sept. 9-10, 2026, at the Waldorf Astoria Dubai Palm Jumeirah. - Arthur Carmazzi will deliver the opening international keynote for the two-day event. - The summit is themed “The Era of Execution: Where AI Gets Human.” - The event is designed to bring together HR leaders, technology executives and business leaders from across the region.
The details: - Carmazzi has been ranked the world’s No. 1 thought leader in organizational culture for 2024, 2025 and 2026. - Carmazzi is also listed among the top 13 global leadership voices. - Carmazzi is the founder of DC Psychology, an organizational dynamics framework. - Carmazzi wrote the Amazon bestseller GAME ON: Reinventing Organizational Culture with Gamification and the book The Little AI Book of Organizational Culture Change. - Carmazzi also created an AI-powered HR metaverse and an educational game called Journey to The Future. - His keynote will focus on redefining the relationship between people and technology at work. - Carmazzi said AI will not take jobs, but failure to lead it could. - Carmazzi said the biggest challenge in the Gulf is using AI to become lazier instead of better. - Carmazzi said organizations often add AI to old work habits instead of building a real human-AI partnership. - Carmazzi said gamification is performance measurement made enjoyable, and can help low performers improve. - Carmazzi said future AI agents will not only execute tasks but also study and coach people. - The summit will run multiple tracks, including “Coding the Future of Work, One Employee at a Time” and “Building a Culture of Learning with AI Mastery.” - The agenda will cover agentic AI in HR, ethical AI governance, workforce analytics, intergenerational alignment, employee experience and leadership mindset. - More than 400 HR and IT leaders are expected to attend. - More than 30 HR solution providers and consultants will participate. - The attendee mix will include CHROs, CTOs and senior executives from banking, government, hospitality, healthcare and energy. - The summit has grown over more than a decade into a major regional meeting point for HR decision-makers and technology vendors. - The HR Tech Vanguard program is centered on developments expected to shape HR strategy over the next 12 months. - The program highlights agentic AI moving from task automation to systems that can act, decide and improve workforce outcomes in real time. - The program also points to a claim that nearly 70% of digital transformation projects fail because of culture and change alignment, not technology. - The event website is hrtechmena.com.
Between the lines: - The summit is positioning AI adoption as a leadership and culture problem, not just a technology purchase. - The focus on agentic AI suggests HR teams are being asked to prepare for systems that participate more actively in day-to-day management. - The heavy emphasis on execution signals that regional employers may be past the awareness stage and looking for operating models that work in practice. - Carmazzi’s opening role reinforces the event’s message that organizational culture will determine whether AI raises performance or just adds more software.
What's next: - The two-day summit will convene in Dubai on Sept. 9-10, 2026. - Attendees are expected to use the event to build partnerships, compare HR technology approaches and assess AI use cases for workforce planning. - The agenda is likely to shape HR conversations in the region over the coming year as more organizations test agentic AI and workforce analytics. - Registration information is available at hrtechmena.com.
Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.
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